Content Strategy: 7 Tips to Make Your Blog Stickier

Shane Snow is co-founder of Contently.com, a marketplace for freelance journalists and brands-turned-publishers.

Bounce rates are the bane of a blog’s existence. The higher the number, the less engaged the reader (and the more depressed the blogger). A sticky blog means more engaged users. It means more opportunities to turn them into advocates who then share your content.

The following seven tips will help you increase the time visitors spend on your blog and the chances they’ll return often.

via Content Strategy: 7 Tips to Make Your Blog Stickier.

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